Alpine

F1 team teases BEAUTIFUL new color scheme for 2024

Sam Cook Friday 19 January 2024 21:57

Alpine have teased a major color scheme change for the 2024 season, looking to rebrand ahead of what's expected to be a challenging season.

The British-French team, who have raced in blue cars with pink accents since their rebrand from Renault, appear to have designed a livery that contains more of their secondary color - something they've only done on special occasions so far.

Alpine head into 2024 on the back of a tumultuous 2023 campaign, with power problems and a mass exodus of important personnel hampering their progress.

Buoyed by an injection of cash from a whole host of sporting stars, the team will now be hoping to make an impression on the top five in the constructors' championship.

Alpine's car in recent seasons has featured a mainly blue design

Bruno Famin is fairly new to his position as team principal at Alpine

Alpine have recently received an injection of cash from a number of superstars, including Travis Kelce

Alpine's 2024 car unveiling

French driver Esteban Ocon has recently provided a rather negative spin on what may be to come for Alpine in 2024, stating that they are already looking a little 'slow'.

Last week, the team treated their fans to a video showing a first-time firing up of their new power unit, and now they have gone one step further by revealing what looks to be a new color scheme.

Blending in is the new standing out 😉 pic.twitter.com/sDImqnKzc5
— BWT Alpine F1 Team (@AlpineF1Team) January 16, 2024

Alpine will not be officially launching their car until 7 February, the second-earliest confirmed date on the F1 grid.

Alpine 2024 Esteban Ocon Renault Bruno Famin Travis Kelce

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