Mercedes fires up its W12 for the first time

Mercedes has become the latest team to fire up its 2021 challenger.

With the start of the new season less than six weeks away with the Bahrain Grand Prix on March 26-28, Mercedes has revved its W12 E Performance into life.

The designation 'E Performance' refers to the technology label to be used in future product names and badging on all Mercedes-AMG hybrid cars.

The fire up comes just 12 days ahead of the team launching its car on Tuesday, March 2, which will mark the start of its bid for a record-extending eighth consecutive constructors' and drivers' titles.

After finally signing a new one-year deal recently, Lewis Hamilton will be aiming to land what would be a record-breaking eighth successive drivers' championship.

You can here the Mercedes fire up courtesy of a tweet on the team's Twitter account.

Push that ❤️ button. Because trust us, you're gonna want to hear this. 😉

Crank up the volume and listen up as our #W12 roars into life for the very first time! 🎶🤩 pic.twitter.com/97sTeneh4s

— Mercedes-AMG PETRONAS F1 Team (@MercedesAMGF1) February 18, 2021

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