Three-time reigning champion Max Verstappen received an unusual mention after his victory in Las Vegas, as his name was used by the Denver Broncos to disguise a play in an NFL game.
Formula 1 has seen a recent explosion in interest and coverage in the hotspot that is the United States market. Three races were held in the States this year, with Las Vegas following Miami and Austin.
This recent surge in American F1 races has highlighted the level of attraction the sport now has within the nation.
For the last two seasons, the face of the sport has become the dominant Dutchman, Verstappen. The Red Bull driver took his 18th victory of the season under the lights of Las Vegas and in doing so, he became the first driver to win three grands prix in the same country within a single season, having been victorious in Miami and Austin earlier this year.
Verstappen: From Vegas to the NFL
Following on from his spectacular win in Vegas, Verstappen was quickly back in the limelight of American sports, but this time for a very different reason.
The following evening, the reigning champion had his name referred to during an NFL game between the Denver Broncos and the Minnesota Vikings. At the end of the second quarter, the Broncos quarterback, Russell Wilson, called an audible play that was titled after the Dutch driver.
Verstappen’s name could be clearly heard through the NFL’s television coverage as Wilson repeated the play twice to his team-mates. A name that might have gone unnoticed in the past to American audiences, Verstappen was clearly recognised by the co-commentator. It seems that his antics in Las Vegas the evening prior had not been forgotten.
GPFans is a multi-platform, multi-language brand dedicated to Formula One coverage. We bring you all the ins and outs of the sport, 24/7, everything from up-to-the-minute news and features to the latest viral stories and clips.
We believe that a new generation of exciting, outspoken drivers will make F1 more popular than ever before, and we want to give our users access to as much of their heroes as possible, on and off the track. From Lewis Hamilton to Max Verstappen, Daniel Ricciardo to Sebastian Vettel, we provide in-depth analysis of every every Grand Prix in the season, from Australia to Abu Dhabi.
With Formula One under the new ownership of Liberty Media, how the sport is being covered is evolving, and GPFans will look to be at the heart of this progression into new media, as one of the fastest-growing sites covering the king of motorsports.