In December, the FIA unveiled the 2024 Formula 1 entry list, revealing the Sauber group's car with its new name: 'Stake F1 Team Kick Sauber'. However, this new name has led many fans to criticise the rebrand, with some going as far as calling it the 'worst team name in Formula 1 history'.
"Stake F1 Team Kick Sauber might be the worst team name in Formula 1 history," one fan wrote on social media platform X.
"Sounds like a meal order you'll ask for in a restaurant. It just doesn't sound right," added another.
"Everyone will just refer to them as Sauber anyway," a third rightly remarked.
One fan on X hilariously responded to the new name with a puzzled photo of Max Verstappen.
GPFans is a multi-platform, multi-language brand dedicated to Formula One coverage. We bring you all the ins and outs of the sport, 24/7, everything from up-to-the-minute news and features to the latest viral stories and clips.
We believe that a new generation of exciting, outspoken drivers will make F1 more popular than ever before, and we want to give our users access to as much of their heroes as possible, on and off the track. From Lewis Hamilton to Max Verstappen, Daniel Ricciardo to Sebastian Vettel, we provide in-depth analysis of every every Grand Prix in the season, from Australia to Abu Dhabi.
With Formula One under the new ownership of Liberty Media, how the sport is being covered is evolving, and GPFans will look to be at the heart of this progression into new media, as one of the fastest-growing sites covering the king of motorsports.