close global

Welcome to GPFans

CHOOSE YOUR COUNTRY

  • NL
  • GB
  • GB

Are you a F1 Fan? Follow GP Fans

Edition

NL GB IT ES-MX US

Raikkonen brought beer sponsor from Ferrari to Alfa Romeo

Photo: © LAT Images

Raikkonen brought beer sponsor from Ferrari to Alfa Romeo

Singha are Kimi fans.

Google Make us your Google favorite

The vice president of Singha beer company has revealed that Kimi Raikkonen initiated a collaboration between the two parties so that they could be represented on his livery as a personal sponsor, and that the sponsorship was recently switched from Ferrari to Alfa Romeo following the Finn’s move.

Until last year, the Thai beer Singha appeared on the Ferrari livery. It was not widely known that it was Raikkonen's personal sponsor.

Giovinazzi benefiting from Raikkonen partnershipRead more

The brand now has a much larger presence on the Alfa Romeo livery.

Voravud Bhirombhakdi, the Singha vice president, told Ilta Sanomat newspaper that he got an email from Raikkonen proposing a collaboration.

Related image
Related image

"He told me he wanted to do something together. He told us he likes our brand. At first I thought it was a joke," Bhirombhakdi, also a Ferrari importer, said.

"He had a big influence," he said of Raikkonen.

Asked what he expects from the new Raikkonen-Alfa Romeo collaboration, Bhirombhakdi answered: "We see potential.

"We believe in the team and Kimi, otherwise he would not have moved here. We believe the team can develop step by step."

Related

More F1 news

Latest F1 news

F1 star is cycling 350km between grands prix on epic Singapore journey

F1 star is cycling 350km between grands prix on epic Singapore journey

  • Yesterday 22:28
Lewis Hamilton claims top F1 stars cannot compete with rival on 'pure talent'

Lewis Hamilton claims top F1 stars cannot compete with rival on 'pure talent'

  • Yesterday 21:45
Christian Horner to Ferrari could fix nothing unless John Elkann makes one major change

Christian Horner to Ferrari could fix nothing unless John Elkann makes one major change

  • Yesterday 20:45
Honda chief OUT as Aston Martin F1 nightmare takes new twist

Honda chief OUT as Aston Martin F1 nightmare takes new twist

  • Yesterday 19:45
Ranking every mad thing that happened at the F1 Bahrain Grand Prix in Malaysia

Ranking every mad thing that happened at the F1 Bahrain Grand Prix in Malaysia

  • Yesterday 18:44
Former F1 star in massive crash after terrifying collision with wall

Former F1 star in massive crash after terrifying collision with wall

  • Yesterday 17:27

Just in

5-10
F1 star is cycling 350km between grands prix on epic Singapore journey
5-10
Lewis Hamilton claims top F1 stars cannot compete with rival on 'pure talent'
5-10
Christian Horner to Ferrari could fix nothing unless John Elkann makes one major change
5-10
Honda chief OUT as Aston Martin F1 nightmare takes new twist
5-10
Ranking every mad thing that happened at the F1 Bahrain Grand Prix in Malaysia
F1 news

Recommended by the editors

Lewis Hamilton claims top F1 stars cannot compete with rival on 'pure talent' Lewis Hamilton

Lewis Hamilton claims top F1 stars cannot compete with rival on 'pure talent'

Yesterday 21:45
Christian Horner to Ferrari could fix nothing unless John Elkann makes one major change F1 News & Gossip

Christian Horner to Ferrari could fix nothing unless John Elkann makes one major change

Yesterday 20:45
Ranking every mad thing that happened at the F1 Bahrain Grand Prix in Malaysia Bahrain Grand Prix in Malaysia

Ranking every mad thing that happened at the F1 Bahrain Grand Prix in Malaysia

Yesterday 18:44
Former F1 star in massive crash after terrifying collision with wall F1 News & Gossip

Former F1 star in massive crash after terrifying collision with wall

Yesterday 17:27
Ontdek het op Google Play
x