Legendary F1 boss admits SENSATIONAL revelation about Senna
Legendary F1 boss admits SENSATIONAL revelation about Senna
Eddie Jordan says he offered 50 per cent of his team to Ayrton Senna to try and get him on board for the 1994 season, as well as a future ownership position.
The Brazilian was a three-time world champion and enjoyed his most successful period with McLaren, winning the title for the Northamptonshire-based team in 1988, 1990, and 1991.
He sought a new challenge at the end of the 1993 season and joined Williams where he would drive three races before being tragically killed at Imola in a high-speed accident.
READ MORE: Hill compares KEY Verstappen attribute to Schumacher and Senna
Recounting his days as a team principal, Eddie Jordan said he came close to signing Senna and the contract stipulated he would have to stay on as a team owner.
“He was disillusioned at McLaren. It was before he went to Williams, he just wasn’t happy,” Jordan told David Coulthard on the Formula For Success podcast.
“Believe this or not, but I offered him 50 per cent, free of charge, to come and drive for Jordan, but he would have to stay on as an owner, because I believed, with Senna in the team, the actual value of the team would be more than doubled."
Senna could have transformed Jordan
At the time, Senna was regarded as the most gifted driver F1 had ever seen and there was something of a clamour for his signature after he decided to leave McLaren.
With Alain Prost leaving Williams and settling into retirement, a space opened up and the team went after the Brazilian, offering him a contract reported to be worth around $20million.
He struggled to get used to the handling of the car and his death left a gigantic hole in the sport.
Jordan says things could have been different and believes getting Senna would have been a business masterstroke.
"In other words, the half that I was losing – I thought this would be such a cool stroke.
“First, I get a guy like Senna in my car, get the team, the recognition of the team, the sponsorship income would multiply by an amazing amount.
“Now I’m not saying that he would have done it. But we were very far into the negotiations about what he wanted to do. He wanted to have a team and I was giving him that opportunity.”
READ MORE: F1 Team Principals: Who are the men in charge in 2023?
Related
Change your timezone:
Latest News
Newey Red Bull exit details confirmed as Ferrari make dramatic unveiling - GPFans F1 Recap
- Yesterday 23:57
Award-winning director reveals STUNNING tribute to F1 legend Senna
- Yesterday 22:57
Ferrari fans BEG for Newey after team reveal shock change
- Yesterday 21:57
Newey manager hints at Red Bull legend's SHOCK next move after exit
- Yesterday 20:57
Ecclestone ATTACKS Hamilton 'ego' after Ferrari move
- Yesterday 19:57
- 1
Newey and Hamilton could enjoy stunning title REPEAT after F1 guru's Red Bull exit
- Yesterday 18:58
Related news
Award-winning director reveals STUNNING tribute to F1 legend Senna
Netflix honour F1 legend Senna with new series
F1 legend's ICONIC car put up for sale in UK
Netflix confirm Drive to Survive-style documentary on F1 icon
F1 Standings
Drivers
- Oliver Bearman
- Charles Leclerc
- Carlos Sainz
- Lando Norris
- Oscar Piastri
- Pierre Gasly
- Esteban Ocon
- Sergio Pérez
- Max Verstappen
- Alexander Albon
- Logan Sargeant
- Lewis Hamilton
- George Russell
- Nico Hülkenberg
- Kevin Magnussen
- Fernando Alonso
- Lance Stroll
- Valtteri Bottas
- Zhou Guanyu
- Daniel Ricciardo
- Yuki Tsunoda
Races
- Gulf Air Grand Prix of Bahrain 2024
- Saudi Arabian Grand Prix 2024
- Grand Prix of Australia 2024
- MSC Cruises Grand Prix of Japan 2024
- Grand Prix of China 2024
- Miami Grand Prix 2024
- Gran Premio dell'Emilia Romagna 2024
- Grand Prix of Monaco 2024
- Grand Prix du Canada 2024
- Gran Premio de España 2024
- Grand Prix of Austria 2024
- Grand Prix of Great Britain 2024
- Grand Prix of Hungary 2024
- Grand Prix of Belgium 2024
- Heineken Dutch Grand Prix 2024
- Grand Prix of Italy 2024
- Grand Prix of Azerbaijan 2024
- Grand Prix of Singapore 2024
- Grand Prix of the United States 2024
- Gran Premio de la Ciudad de Mexico 2024
- Grande Prêmio de São Paulo 2024
- Heineken Silver Las Vegas Grand Prix 2024
- Qatar Grand Prix 2024
- Grand Prix of Abu Dhabi 2024
About GPFans
GPFans is a multi-platform, multi-language brand dedicated to Formula One coverage. We bring you all the ins and outs of the sport, 24/7, everything from up-to-the-minute news and features to the latest viral stories and clips.We believe that a new generation of exciting, outspoken drivers will make F1 more popular than ever before, and we want to give our users access to as much of their heroes as possible, on and off the track. From Lewis Hamilton to Max Verstappen, Daniel Ricciardo to Sebastian Vettel, we provide in-depth analysis of every every Grand Prix in the season, from Australia to Abu Dhabi.
With Formula One under the new ownership of Liberty Media, how the sport is being covered is evolving, and GPFans will look to be at the heart of this progression into new media, as one of the fastest-growing sites covering the king of motorsports.
Follow us on your favorite social media channel
Corporate & Media
Innovatieweg 20C7007 CD, Doetinchem, Netherlands
+31645516860