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Rich Energy interested in Williams partnership

Rich Energy interested in Williams partnership

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Rich Energy interested in Williams partnership

Rich Energy interested in Williams partnership

Controversial Formula 1 sponsor Rich Energy is openly courting Williams, the team in need of investment after the loss of title sponsor ROKiT.

Rich Energy had a difficult relationship with the Haas team during a brief partnership in 2019. After a show-piece launch of the black and gold livery, things went quickly and very publicly downhill, reaching a head at the British Grand Prix.

Now, the energy drinks company is seeking a new opportunity within Formula 1.

"This was livery proposed by Williams Racing [sic] 18 months ago," tweeted Rich Energy CEO William Storey. "In my opinion [sic] beyond a 9 figure capital injection, they need a new business [sic] model & new leadership. That way they can build on the heritage [sic], run the team on 1st class lines & enjoy the F1 [sic] renaissance they deserve."

The company appear keen to suggest a deal was close to being reached with Williams for the 2019 season. Images shared show a team name of 'Williams Racing Rich Energy' on the sponsorship boards, with logos and branding featuring prominently on the car.

Before you go...

Vettel forced out of Ferrari by 'enormous criticism' - Hakkinen

Ricciardo still owes "a lot" to Renault

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Fri 03 Jul

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