Alpine have teased a major color scheme change for the 2024 season, looking to rebrand ahead of what's expected to be a challenging season.
The British-French team, who have raced in blue cars with pink accents since their rebrand from Renault, appear to have designed a livery that contains more of their secondary color - something they've only done on special occasions so far.
Alpine head into 2024 on the back of a tumultuous 2023 campaign, with power problems and a mass exodus of important personnel hampering their progress.
Buoyed by an injection of cash from a whole host of sporting stars, the team will now be hoping to make an impression on the top five in the constructors' championship.
Alpine's car in recent seasons has featured a mainly blue designBruno Famin is fairly new to his position as team principal at AlpineAlpine have recently received an injection of cash from a number of superstars, including Travis Kelce
Alpine's 2024 car unveiling
French driver Esteban Ocon has recently provided a rather negative spin on what may be to come for Alpine in 2024, stating that they are already looking a little 'slow'.
Last week, the team treated their fans to a video showing a first-time firing up of their new power unit, and now they have gone one step further by revealing what looks to be a new color scheme.