F1 announce MAJOR financial deal after split with Ferrari

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F1 announce MAJOR financial deal after split with historic team

Global brand partners with Formula 1 for 2025

Originally written by Harry Whitfield. This version is a translation.

Wednesday 11 September 2024 21:00

Formula 1 have announced a huge new financial deal with a sponsor following their split from Ferrari.

Santander were associated with the Prancing Horse between 2010 and 2017 before re-joining from 2021 onwards.

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Before the Italian Grand Prix, however, Ferrari announced that the partnership would end after the 2024 F1 season.

Days later, they confirmed a new sponsorship deal with UniCredit in a multi-year agreement starting from the 2025 season.

Ferrari are in third place in the constructors' standings

Spanish driver Carlos Sainz is also leaving Ferrari after the end of the season

Ex-Ferrari sponsorship joins forces with F1

A statement on the F1 website on Wednesday read: "Formula 1 is delighted to announce that Santander, one of the largest banks in the world, will become its Official Retail Banking Partner in a multi-year deal starting in 2025."

Formula 1 President and CEO Stefano Domenicali said: "I am delighted that Santander, an incredible global brand, will become an Official Partner of Formula 1.

“Santander has a proud history in our sport, and they know the huge platform we can provide to amplify their story to customers around the globe."

F1 heads to Australia for the opening race of the 2025 season

The Executive Chair of Santander, Ana Botin, added: “We are delighted to announce our new partnership with Formula 1.

"Over nearly two decades, since Banesto first began working with F1, the power and global reach of the sport has helped Santander engage with customers, deepen relationships, and strengthen our brand."

The Spanish bank expressed its delight with agreeing a new deal in the sport via a post on social media.

Santander are an Official Partner of @F1 for the 2025 season

Here's to a future of speed, innovation, and success with Banco Santander and Formula 1#F1 #Santander pic.twitter.com/cpvJ1nWIU0
— Formula Santander (@SantanderGP) September 4, 2024